Cigna

Keep Checking In

Brief

As one of the world’s leading health insurance providers, Cigna cares about the mental and physical health of all humans. The pandemic deteriorated people’s mental health like never before and it inspired the company to create a spot to call attention to this.

Solution

We created a television commercial that is personal and in touch. With covid restrictions at its height around the world, we utilised real photos of real people to tell a story and to encourage everyone to keep checking in on their loved ones.


Details

Title:
Keep Checking In
Content Type:
Commercials
Platforms:
Television and Online
Deliverables:
2 x Television Commercials

Credits

Director:
Vikash Autar
Editor & Colourist:
Michael Thompson
Producer:
Chelsea Li

Client:
Cigna
Agency:
McCann Worldgroup

SERVICES PROVIDED

Directing, Casting, Post-Production, Sound-Mix